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At this point, it's sort of hard to believe that Critical Role was ever just "nerdy voice actors playing D&D." It may have begun that way, but now, the actual play series has turned into a bona fide media empire, having spread the Gospel of Exandria into comic books, TV shows, and very soon, even video games. But there's still one product collab that the minds behind this empire dream of:

That is, a collaboration with a footwear brand.

The minds we're talking about in this context are Ed Lopez and Ben Van Der Fluit, Critical Role's chief operating officer and senior vice president of business and content development. Speaking recently with the good folks at Business Insider, Lopez and Van Der Fluit proudly discussed their previous work with brands like Dark Horse comics and Prime Video, but revealed that their ambitions didn't stop there.

"We continue to think about new markets and areas we can get into," quipped Van Der Fluit. "We've never done something yet in the footwear space."

Sure, it might not be the most obvious collaboration, but you won't have to dip too deep into Critical Role's history to see where the opportunity for snazzy sneakers lie. I mean, not only can we see kicks designed to match the color scheme and gear of our favorite characters, but actual magic footwear has featured prominently in the series lore, such as Caleb Widogast's Stormrider Boots or Beauregard Lionett's Boots of the Vigilant.

Point is - the Critical Role footwear line is just waiting to become a reality, and it'll only take one slightly daring shoe brand to turn it into the moneymaker it deserves to be.

Critical Role Campaign 4 is streaming now on the group's Beacon, YouTube, and Twitch channels. 

From the lands of Exandria to your very own smartscreens, Popverse has everything you need to know about the TTRPG phenomenon that is Critical Role. Here you'll find:

• Popverse's Critical Role watch order
• An interview with GM Brennan Lee Mulligan
• The cast's appearance at C2E2 '25

...and more. Roll initiative, player. Adventure awaits.